The marketing team at Fota Island Resort are still celebrating after picking up the award for Best UX Achievement in Social and Communications at the inaugural UX Awards 2019. The winners were revealed at the black-tie gala awards ceremony which took place on Thursday June 20th at The Ballsbridge Hotel, Dublin and Fota Island Resort were in good company with other winners on the night including Three Ireland, Musgrave and Storyful.
The UX Awards recognise and celebrate excellence across the UX community in Ireland over the past 18 months. The team at Fota Island Resort were applauded for demonstrating an outstanding user experience, true innovation and customer satisfaction across their social media and online communications of the Seek Christmas Experience 2018.
The Seek social and communications team led by Rebecca Murphy, digital marketer and community manager for The Fota Collection, was supported by a number of external partners and together with her colleagues created true Christmas magic online using social media, video and a variety of effective digital marketing strategies.
Speaking after the awards ceremony, Seamus Leahy Marketing Director at The Fota Collection said he was thrilled to see the hard work of his team recognised within the industry. “Every year our Christmas experience at Fota Island Resort has grown bigger and better but last year the team really excelled themselves. Not just by hosting the biggest Christmas experience in Ireland and breaking visitor records for the sixth year in a row, but the story they told online and across the national media landscape. This activity is testament to the hard work of Rebecca, her marketing colleagues and our external partners. Without their creativity, dedication and passion none of this would be possible. We are already gearing up for our 2019 Christmas experience and we just know it’s going to be the best one yet, both on and offline!”
All of the winners on the night were judged by an independent panel of experts drawn from both the brand and agency-side, from Ireland and abroad. The organisers of the UX Awards are Business River, the largest business community platform operating in the Irish market today.